First impressions matter—buyers and sellers decide if they trust you within minutes. In this week’s BBHQ Become a Better Business Broker live stream, held on Tuesday at 9am PST / 12pm EST, we explored how to establish credibility and rapport right away.
During the session, we covered:
– The trust-building formula – Confidence, competence, authenticity, and active listening as key factors in gaining trust.
– Common trust-killers – How to avoid overpromising, dismissiveness, and poor first impressions.
– The 5-minute script for success – A practical approach to setting the right tone from the very start.
– Whether you’re meeting a seller for the first time or working to win over a hesitant buyer, mastering those crucial first minutes can make all the difference.
Missed the live session?
